55", Black, LED Smart TV, 4K UHD, 4x HDMI

Contrast that feels real
From light to dark, contrast is realistic across the screen thanks to a Full Array LED and 4K HDR Processor X1™.

Big on bass, touches your heart
Whether it’s action, drama or musical scenes, you’ll hear everything clearly with a powerful X-Balanced Speaker™ that’s designed to keep the screen beautifully slim.

Entertainment you love. With help from Google.
Google TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.

Slim styling. Narrow bezel. All immersion.
A narrow bezel is designed to maximise the screen that you see, keeping your focus where it’s supposed to be.

Love entertainment. Love the planet.
Great pictures and sound should never compromise the environment. We work tirelessly to help reduce our impact on the planet.

Colours that bring everything to life
Billions of colours from a wide colour panel. Intense brightness and contrast. Our 4K HDR Processor X1™ brings scenes vividly to life so everything feels real.

Exceptionally clear, whatever you watch
Even your favourites filmed in 2K and HD are upscaled close to 4K quality. Our 4K X-Reality™ PRO uses a unique 4K database to recreate missing data.

See everything, even in fast action scenes
X-Motion Clarity™ uses an independent panel control to optimise light emission and keep scenes smooth and clear without losing brightness.

Brightness optimised, tuned to your room
A light sensor optimises brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you always get a suitable picture.

Bigger pressure and bass for clearer sound
Complementing the TVs slimness, our uniquely-shaped X-Balanced Speaker™ drives movies and music with clear sound and rich bass.

Room-filling Dolby Atmos® sound
Hear movie soundtracks and music playlists with more depth, clarity and detail. Dolby Atmos® draws you in deeper for seriously immersive spatial sound.

Sound optimised, tailored to your room
With Acoustic Auto Calibration, this TV detects items in a room that compromise sound quality, then enhances and optimises sound to your unique layout.

Auto HDR Tone Mapping
Auto HDR Tone Mapping instantly optimises HDR settings during your PS5™ initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.

Auto Genre Picture Mode
BRAVIA XR™ automatically switches into Game Mode with PS5™ to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.

One place for all your game settings
Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.

What you want to watch all in one place
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.

Bring the cinematic experience home, enjoy movies included with BRAVIA™
Explore today's top movies, instantly. With BRAVIA CORE™, you can redeem up to 10 movies and stream for up to 24 months. Our exclusive movie content service with Pure Stream™ and IMAX® Enhanced delivers stunning visuals and expressive sound.

Do more on your TV with your voice with Google
Your TV is more helpful than ever. Ask Google to find movies, stream apps, play music, and control the TV - all with your voice. Even get answers, control smart home devices, and more. Just press the Google Assistant button on your remote to get started.

Just say what you want to see
Find favourites faster with voice search. Jump right to a show or movie just by saying it or try browsing with a voice search like “find action movies". Just say “Ok Google" to get started.

Kids Profile
With Kids Profile, you call the shots. This special feature helps you guide children to age-appropriate content, in a space that’s all their own. Set kid-friendly filters for apps, movies and shows. Limit how long they can watch and easily set bedtimes.

Control your smart home with help from Google
Use your voice to create the perfect viewing environment. Control smart home devices throughout your home. Adjust room temperature, lighting, see who’s at the front door, and more.

Connect with your Alexa
Connect your Alexa enabled devices for seamless hands-free control of BRAVIA™. With Alexa, you can power up your TV, change channels, control volume and more.

Chromecast built-in™
Stream from your device. Easily cast movies, shows, photos, and more from your phone right to your TV.

Compatible with Apple AirPlay
Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.

Ask Siri to control your TV with just your voice
With Apple Home, you can easily and securely control a Sony TV with the Home app and Siri on your Apple device, using HomeKit technology. Set up your TV in a few simple steps and control with a tap or by asking Siri.

Easy to wipe, always stays clean
Say goodbye to dirt and dust. With a flush surface featuring lower buttons and a special polyurethane coating, our remote is easy to wipe and keep clean.

Control all your devices with one smart remote
As simple as a single touch. All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.

A handy way to control your TV
As easy as a flick of the fingers. Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.

Proximity Alert
Keep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.

Video chat on a bigger screen
Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA CAM™.

Camera covered, privacy protected
One swipe protects your privacy. Simply use the switch on top of BRAVIA CAM™ to close the camera cover. Attaching and detaching BRAVIA CAM™ is so easy.

Entertainment for the environment
BRAVIA™ combines high picture and sound quality with initiatives that help reduce environmental impact, such as the use of low energy, less non-renewable resources and better transport efficiency.

Optimising brightness and power consumption
Ambient light sensing optimises screen brightness to room conditions for efficient power usage. Every part of a picture is optimised based on the brightness of each image.

Auto Power Saving
With BRAVIA CAM™, Auto Power Saving Mode optimises your power consumption by darkening the screen automatically when you are not in front of the TV.

All your eco in one place
The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.

Beautiful design. Made durable. With less virgin plastic.
Sony-developed SORPLAS™ recycled plastics are used in our TVs to minimise virgin plastics, maintain durability and achieve the beautiful high gloss black finish synonymous with BRAVIA™. What's more, our new packaging uses around 45 less plastic volume.
SORPLAS™ may not be used for parts depending on the time of production.
SORPLAS™ usage depends on product and varies by region and country.
Compared to FY18 models. The ratio may vary by model and size.

Less packaging. Less CO2.
Our new packaging is 15 smaller and 12 lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15. Compared to FY18 models. The ratio may vary by model and size.

Minimalist Design. All immersion.
Sporting a new design for this class of BRAVIA™ with a dramatically thin bezel, this TV looks metallic and premium.

Flush Surface. Undisturbed viewing.
Our premium design with an extremely narrow bezel focuses your eyes naturally on the picture, not what's around it.

2-way stand, smart and versatile
Choose from a standard setting that focuses you on the picture or a narrow setting for smaller shelves.

Slim T-shape Wedged Stand
A sleek and seamless stand designed to perfectly match the TV and harmonise with your room and decor.

EAN # : 4548736151031